Brain Rot

Oxford University selects the term "Brain Rot" as the Word of the Year 2024, following an in-depth analysis of 26 billion words from English-language global news sources.

"Brain Rot" is considered one of the negative consequences of excessive mobile phone use, referring to the deterioration of a person's mental or intellectual state due to overexposure to trivial or unimportant content.

"Brain Rot" was chosen as the Word of the Year after a public vote involving over 37,000 participants, following a global discussion and analysis of language data.

Linguistic experts at Oxford University, responsible for publishing the renowned Oxford English Dictionary, observed a 230% increase in the usage of the term "Brain Rot" between 2023 and 2024.

References:

https://corp.oup.com/news/brain-rot-named-oxford-word-of-the-year-2024/